Use case ·Sales teams

The lead you answer first is the one you close.

The campaign leads reach a number that is reviewed by whoever can. Grupal qualifies them upon entry, opens the opportunity with value and schedules the visit on the seller's calendar.

B2B, real estate, automotive, insurance, professional services

Deals · Presale6 sales reps
New lead14
Unit 402 · Rodrigo S.$4,200,000
Scheduled visit6
Won3
That's how it is today

What it costs to operate this by hand.

01The leads fall into a number that is reviewed by who can

Campaigns running at all hours and a shared cell phone that someone looks at between meetings.

02The CRM is half full on Friday

The seller captures from memory what he remembers, and the rest stays in the WhatsApp thread.

03Tracking depends on the seller's memory

Whoever said "I think so" never hears from anyone again. He didn't get lost: he got cold waiting.

04Nobody knows how much the pipeline is worth

The director's question on Monday cannot be answered with screenshots.

The demonstration

Five steps, with your conversation.

The same WhatsApp thread from the beginning is visible, and on the right what is built only while the client writes.

RS
Rodrigo Salas+52 81 2244 9010
24-hour window
I saw the ad for the development in Valle Oriente. What prices do you have?09:12
From $4.2 M. Are you looking to live or invest, and what timeline do you have in mind?09:12✓✓
Investment, within the next three months.09:14
Chat Agent activeTake over conversation

Chat Agent

The campaign lead is qualified before reaching the sales rep.

Budget, urgency and what they are looking for. The sales rep receives a conversation with context, not an unknown number.

Qualified lead · Campaign source
Contactcreated 09:14
RS
Rodrigo Salas+52 81 2244 9010 · WhatsApp
East Valley CampaignInvestmentResp. Diego
Declared term3 months
Budget$4 – 5 M
DealsPresale board
New lead14
Unit 402 · Rodrigo S.$4,200,000
Scheduled visit6
Won3
Calendar · DiegoValle Showroom
Mon
Tue
Wed
Thu
Fri
11:00
12:00
Tour of apartment 402Rodrigo S. · 60 minConfirmed
13:00
Period Pipelinevs. previous period
Opportunities created149+31%
Pipeline value$18.4 M+26%
First response38 s−76%
Recovered leads9+5

Demo data

Who does what

The agents involved, in order.

  1. 01
    Chat Agent

    Qualify budget, urgency and need before passing the lead to a human.

    Tab →
  2. 02
    Contacts Agent

    Establish contact with the originating campaign, company and assigned manager.

    Tab →
  3. 03
    Deals Agent

    Open the deal on the board with value and currency, then move it by stage.

    Tab →
  4. 04
    Calendar Agent

    Schedule the demo or visit on the seller's actual calendar.

    Tab →
  5. 05
    Reminders Agent

    Take back those who became cold with the reason why they became cold.

    Tab →
  6. 06
    Tags Agent

    Report pipeline, earned value and leads recovered for the period.

    Tab →
What you turn on

The core, plus what this operation needs.

How to configure

What Grupal needs to learn for this to work.

Configure all of this by talking to the Configuration Agent in Studios: it proposes changes, keeps them visible and saves nothing without your approval.

Board by process

Your stages, not a generic template: new lead, qualified, visit, proposal, won.

I created the Presale board with 5 columns. Does "On hold" come before or after Proposal?

Qualification criteria

What the agent needs to know before passing on the lead: budget, deadline, usage.

Sales reps and areas

Who handles each campaign or area, and when visits can be scheduled.

Agent permissions

The agent can create and move cards; win/loss decisions stay with you. Permissions are granted by board.

I enabled writing in Presale but not win/loss actions. Should I confirm?

See how Studios work →
What changes

The four numbers that really matter here.

Opportunities created149+31%
Pipeline value$18.4 M+26%
First response38 s−76%
Recovered leads9+5

Demo data · until we have real cases from this vertical

Objections

What they ask in this vertical.

No. Grupal qualifies, schedules and keeps the pipeline organized so sales reps reach the conversations that matter. Win/loss decisions remain human.

Reference case · bookmark, still without publishable client
Before

Campaign leads to a shared number and a CRM that was half full on Fridays.

What did you automate?

Qualification, contact with the original campaign, opportunity with value and scheduled visit.

The number+26% pipeline value in the period

Real Estate · 6 sellers, 3 developments

No campaign lead is left without a response or card.

Set it up with your stages and your sellers, and check on Friday what moved on its own.

See other operations